A huge network of 28 sales and service offices, 300 service franchisees and more than 3500 trade partners make Kenstar one of the more popular brands in the fast moving consumer goods (FMCG) segment in India. The Kenstar brand was launched in 1996 in India by Kitchen Appliances India Limited and since then, this brand has made quite a name for itself by recording an impressive all round growth in sales and turnover. Kenstar today is one of the leading FMCG brands that offer a range of products and home appliances known for their quality, features and innovation.
The varied range of Kenstar appliances can be categorized into the following classes:
Kitchen Appliances
Home Appliances
Health Appliances
Consumer Electronics
The kitchen appliances division of Kenstar has some of the popular offerings that include steam iron, mixer grinder, rice cooker and toaster, multi processor & juice extractor, microwave oven and refrigerator. Among the home and health appliances of Kenstar, the air conditioner (AC), air cooler, washing machine and water purifier are the major products. In the field of consumer electronics which is quite competitive, price and quality conscious in India, Kenstar in spite of a limited presence has carved a niche for its products. Home theaters, DVD, Sleeq slim TV, TFT true flat TV, Slate LCD and Solaris plasma make up the consumer electronics segment of Kenstar.
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